In 2018 I did all the branding, interface, and web design work for Cannopy, a new startup aiming to become the premiere online cannabis marketplace for consumers, producers, and dispensaries. My aim was to marry existing e-commerce paradigms with a bit of marijuana industry ‘vibe’ while also presenting a highly polished, intuitive experience that would appeal to an ever widening audience of users.

As the sole UX/UI/Web designer for tastyworks, an online brokerage firm that opened its doors in early 2017, I was responsible for all the interface work on their flagship trading platform. With a team of 20+ developers and financial specialists, we responded to the stringent expectations of advanced retail traders to create a highly sophisticated, reactive, and real-time downloadable platform. It continues to support some of the most active traders in the industry.

Along with the tastyworks software platform, I also did all the design work for tastyworks’ online brand. In addition to the logo (see Brand gallery), I developed the “Trade Boldly/Smart/Inspired” messaging based on the company’s three primary offerings - pricing, technology, and content. From there I worked closely with the fantastic illustrator, Peter Strain, on a series of illustrations highlighting those points while providing a little more ‘oomph’ than the average financial services site. See more at tastyworks.com

Through the philanthropic organization, EPIC, I was lucky enough to work with a team of 8 creatives who donated their time to design and develop this new identity for The Dovetail Project, a non-profit that mentors young African American fathers in Chicago. I provided design input and acted as the sole developer of the site itself. Since its launch in early 2016, The Dovetail Project has gone on to garner national attention and numerous awards. I’m proud to think the hard work we did during those eight weeks played some part in helping them get there.

dough was a retail trading platform built primarily for novice options traders. One of the biggest challenges in designing the primary interface - trade entry - was transforming the heavy number crunching common to most trading apps into something much more visual and intuitive. In dough, users could clearly see how a trade they were setting up would profit or lose based on projected price moves in the underlying stock.

On every page of the dough trading application, clear, simple visualization of the data was a priority. The GRID page presented a user's list of favorite stock symbols as a collection of tiles that also worked as a simple heat-map for the day's market. The PORTFOLIO page allowed users to quickly evaluate the projected profitability of the stocks and options they currently owned.

The dough trading platform was designed to provide methods for users to make even more in-depth analysis of their trading data. The CHAINS DASHBOARD would allow users to plot the profitability of their order chains - or historical collections of related trades - and compare their performance to the dough population as a whole. The GRID PLOT page presented users with a scatter plot of their favorite stock symbols with its recent price performance weighted against a reference symbol of their choosing. Pretty fancy stuff!

I functioned as both the site and interface designer for Youtopia, an online product that allows schools and universities to organize, promote, and gamify the volunteer efforts of their students to both provide awards to their most active participants as well as maximize their charitable impact in the community.

I developed this concept for our short-lived, independent design & development firm, Quiet Foundation. The notion was that the entirety of the site's content would live on one large 'plate' that would slide around within the reticle of the center container based on the user's choice of content in the navigation 'compass'. Happily, we were too busy with client work to ever develop this idea.

A site and online application process I designed for a company that sought to serve as the intermediary between startup companies seeking investors and individuals looking for a well-vetted investment opportunity.